Chuck was at a book store and the face Tattoo one was all over. Confused, I did a bit of research.
I covered half my neck, my face and my shaved head with fake tattoos. Adam Levey put on Tom Waits and turned it up, loud. Edna O’Brien, I am not.
Go figure, but the publisher loved it. A week later they didn’t like it. They say it might even hurt sales. We are currently in negotiations over a new-new jacket photo sans prison tats.
https://lithub.com/chuck-palahniuk-on-the-awful-necessity-of-author-photos/
He got annoyed with the process of having to get photos and shit set up for publisher’s advertising and sabotaged it with fake tattoos to make them want to stop using photos of the author.